
1.Introduce and show commercial
2.Address 4 print ad questions: Purpose, Audience,
3. Strategies, What does is tell us about the culture and era? How does this help sell the product?
4.Present (show parts of ad) how the advertisement uses Repetition, Association, Composition, and Omission to be effective
5.Present (show): Attention Getting strategies;
6.Confidence Building techniques
7.Stimulating Desire
8.Final Pitch: Explain why this is an effect commercial!!
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